In 2022, the global humectants market had a size of USD 19.89 billion. It is projected to reach USD 22.45 billion by 2032, exhibiting a revenue CAGR of 6.2% throughout the forecast period.

One of the primary factors fueling the growth of market revenue is the growing demand for skincare and haircare products. This increase in demand can be attributed to the heightened awareness among individuals regarding personal hygiene and grooming practices.

Additionally, the utilization of humectants in the food and beverage industry is contributing to the expansion of market revenue. These substances play a crucial role in preserving moisture within food products. Moreover, the pharmaceutical sector is witnessing a surge in the demand for humectants due to their ability to maintain the stability and efficacy of medications. The prevalence of chronic diseases, such as diabetes and cardiovascular disorders, has further propelled the need for humectants within the pharmaceutical field.

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Top Companies Operating in the Global Humectants Market Report:

• DowDuPont Inc.
• Archer Daniels Midland Company
• Ingredion Incorporated
• Cargill, Incorporated
• Roquette Frères
• BASF SE
• AAK AB
• Galactic SA
• ADM WILD Europe GmbH Co. KG
• Humectants International Group

Market Overview:

In the food and beverage sector, all businesses involved in the processing, packaging, or distribution of raw food materials are included. In addition to medications, this industry touches all human-made products, including fresh and packaged meals, alcoholic and nonalcoholic beverages.

Since the Covid-19 outbreak has caused a financial depression, consumers are trying to conserve their money as much as possible. To do this, consumers are buying more generic things and cooking their own meals instead of eating out. In order to reduce the cost of goods sold, attract more customers, and increase profit margins, food processing companies are becoming more creative.

As a result of obesity, the global food and beverage industry is experiencing tremendous growth. As consumers' desire for healthy foods has increased, so has their demand for more detailed nutrition data. Both of these changes have caused companies to launch lower-calorie foods and tighten their control over how their brands are perceived.

The global Humectants market is segmented into:

• North America (U.S.A., Canada, Mexico)
• Europe (Italy, U.K., Germany, France, Rest of Europe)
• Asia Pacific (China, India, Japan, South Korea, Australia, Rest of APAC)
• Latin America (Chile, Brazil, Argentina, Peru, Rest of Latin America)
• Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

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Further market segmentation

Type Outlook:

• Natural
• Synthetic

Application Outlook:

• Food Beverage
• Personal Care Cosmetics
• Pharmaceuticals
• Animal Feed
• Others

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