Reports and Data's latest report states that the loose powder market had a global size of USD 6.30 Billion in 2021, and is anticipated to achieve a revenue CAGR of 6.8% over the forecast period. The primary driver of market revenue growth is the increasing awareness among consumers about skin care and personal grooming.
Moreover, the rising number of environmentally conscious individuals is fueling demand for organic and vegan loose powders. Consumers are increasingly opting for natural loose powders as they are free of harmful chemicals and contain natural and vegan ingredients. Major businesses have already embraced the vegan trend in cosmetic production and are conducting research and development and launching new product lines. Makeup is appealing to all age groups, but millennials and teenagers are particularly interested in fashion and beauty and are willing to try new products. In addition, customers are increasingly influenced by social media hauls, tutorials, and other promotions and marketing for loose powder and other cosmetic products. Furthermore, customers are attracted to loose powder due to the wide range of hues, coverage, and varieties available, enabling them to select exactly what they desire.
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Top Profiled Companies in the Global Loose Powder Market Report:
Estée Lauder Companies Inc., Make-Up Art Cosmetics (MAC Cosmetics), Bobbi Brown Professional Cosmetics, Inc., Shiseido Company, Limited, Maybelline New York, Tom Ford, Avon Products, Inc., Sephora USA, Inc., L’Oréal, and Nars Cosmetics.
Some Key Highlights From the Report
- The translucent segment is expected to register a significant revenue growth rate over the forecast period. Translucent is used to smooth out textural imperfections such as scars, visible pores, bumpiness, or roughness. In addition, uneven skin tone, redness, and dark spots are concealed by a translucent, tinted powder with a hint of color. It also works well as a perspiration control agent, can be used merely to minimize shine, give skin a matte appearance, and extend wear duration.
- The commercial segment is expected to register a significant revenue growth rate over the forecast period. The loose powders market is growing due to rising use of these products in salons and beauty parlors, as a finishing touch for thick foundation bases, to ensure longevity and give makeup routines a competitive edge.
- The online stores segment is expected to register a rapid revenue growth rate over the forecast period. It is attributed to elements such as the fact that direct shipping from vendors eliminates need for additional warehousing expenses. Customers can choose payment, delivery, and shipping options. In addition, factors such as low product prices, convenience, doorstep service, promotions, and availability of a wide range of products, are driving revenue growth of this segment. Overall, consumers buy cosmetics and beauty products online owing to distinct features and ease of access.
- The North America market accounted for largest revenue share in the global loose powder market over the forecast period. Main factors propelling market revenue growth are rising disposable income, rising knowledge of personal care and grooming, and consumers' rising use of makeup. Rising trend of sharing beauty-related information on social media platforms, such as makeup and skincare tutorials, hauls of cosmetics, and product recommendations on YouTube, Instagram, and other platforms, has connected customers and cosmetic companies now more closely. Growing attention to sustainability, development of eco-friendly cosmetic packaging, launch of makeup brands and product lines are also significantly driving market revenue growth in this region.
Key Regional Markets Covered in the Report:
- North America (U.S.A., Canada, Mexico)
- Europe (Italy, U.K., Germany, France, Rest of Europe)
- Asia Pacific (India, China, Japan, South Korea, Australia, Rest of Asia Pacific)
- Latin America (Chile, Brazil, Argentina, Peru, Rest of Latin America)
- Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East Africa)
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Further market segmentation
Type Outlook (Revenue, USD Billion; 2019-2030)
- Translucent Powder
- Tinted Powder
- Setting Powder
- Finishing Powder
- Color Correcting Powder
- Others
End-use Outlook (Revenue, USD Billion; 2019-2030)
- Commercial Use
- Personal Use
Distribution Channel Outlook (Revenue, USD Billion; 2019-2030)
- Hypermarkets and Supermarkets
- Departmental Stores
- Beauty Salons
- Online Stores
- Others
Key Takeaways of the Global Loose Powder Market Report:
- A comprehensive overview of the global Loose Powder industry.
- Accurate market projections in terms of market size, share, and volume.
- Thorough study of the global market dynamics, such as major market revenue growth drivers, opportunities, threats, challenges, restraints, and future growth avenues.
- Deep-dive analysis of the upcoming market trends.
- Qualitative and quantitative analyses of the global Loose Powder market.
- Elaborate study of the leading regional markets in the global Loose Powder market.
- Complete overview of the market’s competitive landscape.
- Brief look at the company profiles and portfolios.
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