The global demand planning solution market size was USD 4.4 Billion in 2022 and is expected to reach USD 11.79 Billion in 2032, and register a rapid CAGR of 10% during the forecast period. Increasing use of cloud-based solutions and rising popularity of Predictive Analytics are major factors driving market revenue growth. Adoption of cloud-based demand planning systems across a various industries is rising as these solutions offer flexibility, scalability, and affordability.  Cloud-based solutions provide real-time data access, enabling businesses to base their decisions on accurate and current information.

Organizations can use predictive analytics to identify trends in future demand and take proactive steps to satisfy those trends. Insights into consumer behavior, market trends, and other important demand-influencing elements are provided by predictive analytics technologies, enabling businesses to make better decisions about production, inventory, and supply chain management. In addition, complexity of supply chain management is increasing need for demand planning solutions. Demand management across many channels is getting harder as supply chains get more complicated. Organizations may manage demand across numerous channels, including e-commerce, brick-and-mortar stores, and other sales channels, with the use of demand planning systems.

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Moreover, rising use of Machine Learning (ML) and Artificial Intelligence (AI) technology is also expected to drive revenue growth of the market. Organizations may analyze enormous amounts of data using AI and ML technologies to spot patterns and trends that would be challenging to spot using conventional techniques. This makes it possible for businesses to improve their supply chains and forecast demand more precisely.

Furthermore, increasing need for integrated solutions is a further trend driving market revenue growth. Enterprise Resource Planning (ERP) systems, Customer Relationship Management (CRM) tools, and supply chain management systems are a few examples of the systems and tools that organizations are searching for solutions that can interact with. Through this connection, businesses can gain a comprehensive understanding of their operations and base their decisions on more reliable information.

Competitive Landscape:

• SAP SE
• Anaplan, Inc.
• Oracle Corporation
• IBM Corporation
• Kinaxis Inc.
• JDA Software Group, Inc.
• ToolsGroup
• John Galt Solutions, Inc.
• Logility Inc.
• Blue Yonder Group, Inc.
• Outperform, a Quintiq Solution

The global market is further segmented into type and application:

Regional analysis provides insights into key trends and demands in each major country that can affect market growth in the region.

• North America (U.S., Canada, Mexico)
• Europe (Germany, U.K., Italy, France, BENELUX, Rest of Europe)
• Asia Pacific (China, India, Japan, South Korea, Rest of APAC)
• Latin America (Brazil, Rest of LATAM)
• Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

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